Introduction to SEO and SEA At G365 Marketing, we often get the question, "What is the difference between SEO and SEA?" Both terms are
What is SEO? SEO, or search engine optimisation, is the process of improving a website's visibility in the organic (non-paid) search results of
Powerful tools in marketing PR and link building are two powerful tools in the digital marketing world. But did you know that they can reinforce each other? By
What are the benefits of an SEO copywriter ? An SEO copywriter is responsible for the strategic use of relevant keywords in the text.
Google E-A-T: Expertise, Authoritativeness and Trustworthiness Google E-A-T, also known as Expertise, Authoritativeness and Trustworthiness, plays an important role in Google's search algorithm.
What are the implications of the March 2024 Google update? The March 2024 Google Core Update is a major event for website owners
An SEO copywriter specialises in creating content that appeals to both readers and search engines. With in-depth knowledge of Google's algorithms and guidelines, he/she strategically optimises texts with relevant keywords and content elements. The goal? Achieving a good ranking in Google through effective and attractive content.
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