G365 Marketing
Copywriter
Are you looking for a good (SEO) copywriter or copywriter?
Want to hire a copywriter but don't know where to start? No worries! In this list, we share useful tips to help you find the right copywriter that fits your needs perfectly.
Advantage of a professional copywriter
Did you know that hiring a professional copywriter can increase conversions on your website by as much as 50%? An experienced copywriter understands how words can persuade and drive customers to action.
Key points
Work with an experienced copywriter: choose an experienced copywriter to ensure quality content that suits your needs.
Look at the copywriter's portfolio: looking at the copywriter's portfolio will give you an insight into their style and quality of work.
Pay attention to rates and prices: compare the rates and prices of different copywriters to choose one that fits within your budget.
Get a quote: Request a no-obligation quote to discuss the costs and possibilities for your specific project.
Optimise for SEO: Choose an SEO copywriter to make sure your content ranks well in search engines and attracts more traffic to your website.
Be clear in your copywriter search: whether you are looking for a freelance, creative, or specifically experienced copywriter, be clear in your search to find the right professional.
What does a copywriter do?
Duties and responsibilities
A copywriter is responsible for identifying customer needs. They understand what the target audience wants and needs.
They are experts in writing persuasive and targeted texts. Here, it is important to get the message across clearly.
A copywriter provides consistent brand messages. This means that all content is consistent with the brand's identity.
SEO and content writing
When writing texts, a copywriter takes into account SEO optimisation. They apply keywords strategically to improve findability.
The use of relevant keywords is important for good ranking in search engines like Google. This helps generate more traffic to the website.
A copywriter is adept at creating valuable content for the target group. By producing relevant and engaging content, they can increase engagement.
Table of contents
Quality content
A professional copywriter emphasises creativity and originality when creating content. They strive for perfection in every text they produce, resulting in high-quality material that impresses readers and potential customers.
By paying attention to detail and accuracy, an experienced copywriter ensures that every sentence, word and paragraph is thought through and contributes to conveying the brand's message. This results in consistent and cohesive content that finds resonance with the audience.
A good copywriter understands the importance of quality content for brand building and customer loyalty. By constantly striving to improve and innovate, they can create unique pieces that are distinctive within the market.
Difference from other copywriters
The distinguishing feature of a copywriter is their focus on conversion and persuasion. They write with the aim of eliciting actions from readers.
SEO Copywriters have an in-depth knowledge of marketing principles. This enables them to create effective texts that align with a company's marketing strategies.
Their skill lies in writing promotional texts that encourage people to take action, such as buying a product or service.
Advantages of hiring a copywriter
Expertise in SEO
A copywriter with expertise in SEO brings valuable knowledge of SEO strategies and tools to the table. Their experience allows them to improve a company's online visibility by writing SEO-friendly content. This helps increase findability on search engines.
A good copywriter not only has knowledge of SEO, but also practical experience in implementing it. They know how to integrate keywords, optimise metadata and add internal links to optimise the website for search engines. This results in higher rankings and more organic traffic.
Writing SEO-friendly content is an art in itself. A talented copywriter can seamlessly incorporate relevant keywords into the text without it feeling forced. This not only makes the content better found by search engines, but also effectively appeals to the target audience.
Time saving
Hiring a copywriter saves organisations considerable time by relieving them of writing work. While the copywriter focuses on creating high-quality content, other team members can concentrate on their core activities. This creates a more efficient working environment.
Thanks to their expertise and experience, professional copywriters are able to quickly and effectively produce content that meets the client's needs. This results in quick delivery of quality texts that can be used immediately for marketing campaigns or website updates.
The time savings associated with hiring a copywriter are invaluable for organisations striving for growth and success. By handing over tasks to a professional, companies can focus on their core goals and strategies.
Increasing online visibility
An experienced copywriter can help boosting online visibility for businesses. By applying search engine optimisation, the copywriter can help improve search engine rankings and thus generate more traffic to the website. Increasing a company's online presence is essential in the digital age.
The boosting online visibility is important for businesses looking to grow their brand and reach more potential customers. An experienced copywriter can help improve search engine rankings through SEO techniques, making the business more findable online. This not only results in more traffic to the website, but also an increase in leads and conversions.
Improving search engine rankings
Generating more traffic to the website
Increasing a company's online presence
Neuromarketing
A copywriter who applies neuromarketing uses psychological principles and insights into the workings of the human brain to create effective and persuasive texts that appeal to the target audience and trigger action. Neuromarketing is all about understanding how the brain responds to different stimuli, such as words, images and emotions, and using this knowledge to make marketing messages as effective as possible.
Target
The goal of any copywriter is to drive visitors to desired goals and results on the website. Whether it is filling in a contact form, making a purchase or signing up for a newsletter, a good copywriter knows how to write texts that encourage people to take action. This results not only in improved conversion rates, but also in valuable interactions with the audience.
What qualities does a copywriter have?
- Curious
- Sense of language!
- Empathy
- Creative
- Writing skills
- Broad interest in different topics
Name Copywriter:
Gaby Tenda
Available:
8 - 24 hours by arrangement
#Ooverview
As the owner of G365 Marketing, I write almost daily with passion and precision. My writing skills are sharp and up-to-date, and I am constantly honing my craft. With more than 15 years of experience as a marketing and sales manager, I am well-versed in understanding my clients' needs and creating effective content that gets results.
Besides my expertise in copywriting, I am also proficient in multiple languages. I am fluent in Dutch, English, German, French, Spanish and I also have a basic level in Indonesian. This multilingual skill enables me to deliver content that connects with wider audiences and serve international markets.
Whether you're looking for web copy that converts, compelling ads that stand out, or lead generation content that gets results, I'm here to support your marketing goals.
#ERVARING
- Almost daily, I share marketing tips on Linkedin.
- I have written catchy web copy for more than 100 websites.
- I work for well-known publishers such as Kompas.
- I write for the most famous marketing platform, Frankwatching.
- The SEO blogs I have written have made it into Google Discovery several times, resulting in hundreds of thousands of views!
- My SEO optimised texts score high positions in search engines like Google!
As a copywriter with expertise in marketing, Gaby Tenda can deliver a wide range of texts tailored to the needs of your business and target audience. Here are some examples of the types of texts Gaby can create:
Web texts: Gaby can write catchy and informative web pages that grab visitors' attention, captivate them and spur them into action. Whether it is the home page, product or services pages, about us page or landing pages, Gaby makes sure your online presence stands out and appeals to your target audience.
Advertisements: Whether it's online ads, such as Google Ads or social media ads, or offline ads, such as brochures or flyers, Gaby can deliver persuasive and catchy ad copy that grabs your target audience's attention and spurs them to action.
Blogs and articles: Gaby can write valuable and informative blogs and articles that demonstrate your expertise and authority within your industry. By researching and covering topics relevant to your target audience, Gaby can position your brand as a source of valuable information and solutions.
Email campaigns: Whether writing welcome emails, newsletters, promotional emails or follow-up emails, Gaby can deliver catchy and effective email content that increases your subscribers' engagement and drives conversions.
Social media content: Gaby can create creative and engaging content for various social media platforms, including posts, captions, and ad copy. By using the right tone-of-voice and sharing relevant and valuable content, she can help increase your target audience's engagement on social media.
SEO-optimised content: She understands the importance of search engine optimisation (SEO) and can deliver content optimised for search engines such as Google. By incorporating relevant keywords in strategic places in the content, she can help increase your brand's online visibility and attract more traffic to your website.
Press release or PR texts: Gaby Tenda can write effective press releases that bring news about your company, products or services to the attention of journalists, bloggers and other media. These press releases are strategically written to attract media interest and generate publicity for your business.
Editorial: She can write editorials that delve deeper into specific topics within your industry or niche. These texts are designed to demonstrate your expertise and share a point of view or opinion on current issues or trends, positioning your brand as a thought leader.
Deepdive informative article: She can write in-depth informative articles that explain and explore complex topics within your industry. These articles provide valuable insights, analysis and educational information that helps your target audience better understand and navigate within your field.
- Lead generation content: This copywriter can create lead generation content aimed at attracting and converting potential customers. This can include writing downloadable e-books, whitepapers, case studies, or free guides that offer valuable information in exchange for contact details from leads. By offering engaging and valuable content, Gaby can help build a list of qualified leads for your business, leading to more sales opportunities and growth.
Link-building texts: Gaby can write link-building copy designed to generate links to your website from other relevant and authoritative websites. This includes writing guest blogs, press releases, social media posts and other content that is interesting and valuable to other website owners and encourages them to link to your website.
Neuromarketing
"Neuro-linguistic programming (NLP): NLP is an approach that focuses on the relationship between language use, behaviour and thinking. Copywriters using NLP apply techniques such as using powerful verbs, asking suggestive questions and creating images that capture the reader's imagination. These techniques can increase the persuasiveness of the text and prompt the reader to take action."
Marketing agency G365 Marketing from DenBosch, Netherlands
Our copywriters have both marketing and writing experience. Because we have almost 20 years of experience, we have a very broad knowledge of various topics.
Ask us beforehand, whether we also have experience in your niche or industry. Upon request, we will gladly share a suitable portfolio.
Can you provide training on copywriting?
Yes, we can definitely provide training on copywriting! Our experienced copywriters can help you and your team develop effective writing skills and understand the key principles of copywriting. During the training, we will discuss different techniques and strategies you can apply to get your message across and reach your target audience. Feel free to contact us for more information on our copywriting training courses.
What languages can your copywriters write in?
G365 Marketing has multilingual copywriters. Think Dutch, English, German, French, Spanish, Italian, Portuguese and Indonesian. Are you looking for another language that is not listed here? Then we will ask our network whether we know another professional.
How do I decide if a copywriter is right for my business?
By checking references, reviewing previous work samples or giving a trial assignment, you can assess whether the copywriter's writing style and approach fit your business needs.
Do you also write lead generation texts?
Yes, we have extensive experience in generating leads through sales-focused content and texts.
Do you also write Google ads texts?
Yes, we have extensive experience in writing well-converting texts, especially for Google Ads campaigns.
Do you also write LinkedIn texts?
Yes, we also manage LinkedIn profiles of companies and individuals, including writing appropriate texts. Ask us for examples. We can help you fill your LinkedIn account with good contributions for 6 months, for example.
FAQ Frequently asked questions
G365 Marketing Agency has collected the most frequently asked questions and answers for you in a handy overview. If your question is not among them, feel free to send us a message!
What is a copywriter?
A copywriter is a professional copywriter who specialises in writing persuasive and engaging content for marketing and advertising purposes. The aim of a copywriter is to persuade, inform or entertain the reader, with the ultimate goal of encouraging a specific action, such as buying a product, requesting a service or sharing content on social media.
What does a copywriter cost per hour?
On average, a copywriter costs between €50 and €100 per hour. This rate can vary depending on the copywriter's experience and expertise, the complexity of the project and the desired quality of the content. Some copywriters also work with fixed prices per project or per word. It is important to make clear agreements in advance
The process of collaboration, how does it work?
Roadmap from concept to final product:
1. The collaboration process with a copywriter often starts with discussing the concept and goal and ends with delivering the final product. During each phase, we work closely together to achieve the desired results.
2.Working together to achieve goals. Mid-term evaluation.
3.Effective collaboration means that both the client and the copywriter are committed to achieving shared goals. Through good teamwork and communication, creative ideas can come to life.
4. Aligning schedule and deadlines.
Feedback and revisions, how about that?
A good copywriter will always be open to feedback from clients. By listening carefully to suggestions and criticism, the text can be improved according to the client's wishes.
Based on feedback received, it is important to make improvements in the text. This ensures that the final product meets all requirements and expectations.
A copywriter must be willing to make adjustments when necessary so that the client is happy. Flexibility fosters good collaboration.
What are the advantages of hiring a freelance copywriter?
Hiring a freelance copywriter offers flexibility, specialist expertise and often cost-effective solutions for your projects.
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